Plum plam rice water&niacinamide 10% serum 50ml

Achieve radiant, blemish-free skin with Plum’s Rice Water & 10% Niacinamide Face Serum. This potent formula combines the power of niacinamide (vitamin B3), fermented rice water, and olive-derived squalane to effectively brighten, fade blemishes, and improve skin texture. Sourced from Japan, the fermented rice water helps to minimise enlarged pores, clear blemishes, and enhance skin’s natural glow. Enriched with amino acids, the serum soothes redness and provides instant 2x hydration for visibly smooth, soft, and supple skin. Suitable for all skin types, this beginner-friendly serum delivers a non-sticky, lightweight, and quick-absorbing experience loved by of users, with 97% reporting fewer blemishes and smoother complexion. Embrace your radiant skin with this multitasking face serum today.